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The Right Way to Guest Blog
Guest blogging is an awesome way to grow your audience but you have to do it the right way, because doing it wrong can prove extremely costly. It can cost you audience members, respect, and you can...
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How Content Drives People Away
As a business owner you no doubt have a website and from a marketing perspective you understand how important it is to keep your visitors engaged and interested, attracting new visitors and building...
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5 Visual Storytelling Tips To Power Your Content Marketing On Facebook
Content is not a fixed resource. This means in the age of the Facebook “News Feed” overload, marketers and businesses can implement different strategies to make their content stand out and capture the...
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Does Your Social Media Content Go With the Flow?
Effective Social Media Flows from Strong Brand & Content Sources I speak on social media marketing at a lot of major conferences. Most of my audience and the people I meet at these gatherings are...
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6 Ways to Attract Return Visitors to Your Blog
You’ve been creating consistent blog posts for a while, but you aren’t getting as much traffic as you’d like. It’s time to get to the root of the problem. Google Analytics may tell you that even...
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How Content Marketing and SEO Overlap
Content marketing has seen a surge in popularity in recent years. This often prompts the tired old claim that SEO is dead of course. It isn’t, but it has had to adapt and evolve to suit the modern web...
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16-Step Blueprint to Master Your Digital Marketing in 2016
“Most people overestimate what they can do in one year and underestimate what they can do in 10 years.” Entrepreneurs might politely disagree with the aforementioned quote from Bill Gates. There is a...
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17 Key Content Marketing Metrics to Start Tracking Today
Content marketing can be one of the most effective ways to generate and convert leads, but it’s only effective if you make well-informed improvements to your strategy over time. And, of course, you...
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6 Simple Tips to Grow a Large Email List
When I was 18, I sold one of my blogs – and it paid for two years of college. Want to know what I’ve learned from writing three “successful” blogs and dozens of smaller efforts? Out of everything...
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5 Must-Have Tools for Every Startup
Let’s face it – you are struggling to get your startup on track but failing to manage everything on your own. Well, you surely don’t have enough budget and investors to assemble a top-tier marketing...
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3 Ways to Test and Measure the Effectiveness of Your Social Marketing Efforts
If you’re using social media for business, you need to test and measure it. But as we’ve said before just because it’s hard to place a solid ROI figure on social media, doesn’t mean you can’t measure...
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3 Marketing Metrics for Savvy Content Marketers
Traffic is nice and all, but it’s just the tip of the iceberg when it comes to measuring your content marketing success. Metrics are what businesses and digital marketers around the world use to...
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7 Content Marketing Trends That Will Reign Supreme in 2016
Once upon a time, SEO and content marketing were separate concepts… They are quickly becoming one and the same. Google places value on high quality content and ranks your site based on the experience...
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Top Four Digital Marketing Channels – Surprise?
There are so many channels that brands, agencies and marketers can utilize online today, that many find themselves overwhelmed. Where do you start, which channels are the best to focus on and what...
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6 Tips to Boost Your Content Creation Efforts
No matter the industry or size of the business, all content teams work with one primary goal in mind: creating quality content that inspires their followers to engage with it and share it with others....
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7 Top Content Marketing Trends in 2016 [Infographic]
Ever thought why Content is called King by all marketers? Well, because content is your backbone which builds your brand and makes you reach your targeted audience before you think. With content...
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4 Steps for an Awesome 360 Degree Content Marketing Strategy
Content marketing a marketing technique which helps marketers educate a target audience about a product or service or processes. It is taking the world by its own. In today’s time, every organization...
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3 Secrets of Content Marketing Nobody Wants to Tell
4 min read Content marketing is a new way of promoting an idea or sending a message to an audience, as it involves the magic of words supported by images or videos. Marketers can use content marketing...
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